AI Insights · Timothy · October 2021
Top 5 Beauty Retail Apps on Android in Ghana: Q3 2021
Explore the performance of the top 5 beauty retail apps on the Android platform in Ghana during Q3 2021, based on Sensor Tower data.
In the third quarter of 2021, the beauty retail app market in Ghana saw notable trends across the top 5 applications on the Android platform. Below, we delve into the performance metrics for these apps, including weekly downloads and revenue, with insights sourced from Sensor Tower.
Oriflame Getting Started from Oriflame experienced fluctuating download numbers throughout the quarter. Starting with minimal traction, the app's downloads peaked at 17 in mid-August, before tapering off to lower single digits by late September.
SUGAR Cosmetics: Shop Makeup, launched by SUGAR Cosmetics, saw a significant spike in downloads towards the end of September. The app began the month with just 1 download, surged to 32 downloads in the week of September 20, and then settled at 7 downloads in the final week of the month.
Representante Eudora by Grupo Boticário showed a similar trend. The app's downloads increased from 3 in mid-September to a peak of 13 in the week of September 20, and then slightly decreased to 7 downloads in the last week of the month.
Nykaa - Beauty Shopping App from Nykaa.com had a modest performance in terms of downloads. The app observed a peak of 5 downloads in the week of September 20, with other weeks showing lower single-digit downloads.
My Forever India by Forever Living Products India saw relatively low download numbers. The app's downloads varied from 2 to 7 throughout September, indicating a steady but modest presence in the market.
For more detailed insights and data, visit Sensor Tower.